Highly qualified professional with vast Marketing experience in the Pharma and Biotech sectors who has held managerial roles at various levels within some of the most reputable multinational companies of the pharmaceutical industry in various countries (in Europe and the Americas).
The Marketing experience is coupled with a considerable knowledge of all phases of the product life cycle, from pre-launch planning to post-patent strategy, including business development, project management, strategic and operational marketing plans, sales force training and customer development.
She also has acquired an extensive knowledge of different therapeutic areas such as: Anaesthesia, Central Nervous System, Dermatology, Dermocosmetics, Endocrinology, Generics, Haematology, Haemophilia, Immunology, Oncology, Ophthalmology, Orphan Drugs, Women's Health.